SwimmingTV Steps Up To The London 2012 Olympic Games

SwimmingTV ready for 2012 Olympics

Skylab is hiring!


With the 2012 Olympics still fresh in our minds British Swimming have a lot of video content ready to be delivered to eager swim fans throughout the United Kingdom. British Swimming, a National Governing Body dedicated to organising and supporting swimming the UK, have had an overwhelming presence at the London 2012 Olympics.

With hundreds of hours of video footage captured for adoring fans British Swimming and Skylab agreed that SwimmingTV would benefit from a redesign and upgraded feature set to bring the best possible viewing experience forward to fans.

SwimmingTV, hosted on Skylab's MediaTank product received the following updates:

A redesign of the entire front-end system showing off Olympic content organised in a partially transparent modern design intended to highlight the video content
Call-To-Actions are now present driving visitors to into swimming.org website sections such as the customisable swimming dashboard, PoolFinder or the Aquatics 2012 game time companion
A uniquely branded sub-channel for the London 2012 Olympics giving visitors a distinct experience through a custom channel filled with Olympics' focused content
A redesigned navigation making it easier for users to travel in and out of channels and sub channels to help users find and engage with countless hours of video content

With a new look and feel users can easily enjoy and access Swimming and Olympics content long after the events have ended. Visitors will have access to a unique library of video that will serve as a home for all swimming content throughout the United Kingdom.

Barry Wade, Web Manager, ASA said: "The recent Olympic games provided the ideal opportunity to update SwimmingTV. SwimmingTV is capable of hosting thousands of hours of video footage not found anywhere else on the web. Our goal is to continue to bring high quality video footage from all swimming events in the United Kingdom to fans of swimming regardless of where they are in the world."

With video becoming the focal point of internet content organisations and events worldwide will need to manage and deliver that content so if your organisation is looking for a video content management solution contact Skylab at .(JavaScript must be enabled to view this email address) or Twitter @studioskylab and let us help you step up to the challenge.


Related Work


Back to top

Work

  • Skylab Drive New Digital Strategy For England Golf

  • AIBA Brings Live Results To Fans

  • Holt Lloyd Launch International Sites

  • AquaZone Magazine Goes Digital

  • Skylab Conquers The Court With Battle Badminton’s Social Hub

  • Skylab Delivers First Round Win With AIBA Pro Boxing Website

  • Watch out! Skylab’s New Video Wordpress Theme

  • Swimfit Web App

  • English Lacrosse Builds Fans A Digital Hub

  • Myswimming.org

  • BMC TV Summits With MediaTank

  • SwimmingTV Steps Up To The London 2012 Olympic Games

  • British Swimming Points You To The Pool With PoolFinder

  • Yonex All England Badminton Championships Bring The Heat

  • Careers In Aquatics

  • Manchester City Auctions

  • British Paralympic Association

  • Skylab Makes Big Splash

  • British Swimming

  • Man Utd Hospitality Sales Website

  • Skylab’s Recipe for Success with Breville’s Turn on your Creativity

  • Skylab Delivers Responsive Design Website For ITN Productions

  • Skylab Creates Authentic Content For Authentic Food

  • Morson Group Provides Thousands Of Job Opportunities

  • Skylab’s MediaTank Hosts National Film And Television School

  • sk:n Switch-on To Mobile Audience

  • Skylab Launches Hasselblad tv

  • 2012 British Gas Swimming Championships

  • sk:n E-Commerce

  • Philip Lawrence Awards

  • Simply Be Blog

  • InjuryLawyers4U Website

  • Ruth Badger, Branding & Website

  • Burnage Media Arts College

  • Cassons Website

  • SnoKart Website

  • SnoKart Brand

  • HouseTraders

  • Splintered The Movie

  • Trexx & Flipside

  • Cassons For Counsel

About

Big Chip 2011 - WINNER Best Not For Profit Project

Skylab is an innovation studio

We specialise in digital strategy & production.

We explore the internet to invent the new...

We are experts in digital strategy, IP, websites, apps, social media and film.

We help clients create a digital strategy that acts as a road map to success across all digital platforms. We also create digital intellectual property for clients that they can own and build on, well into the future.

What's the best way to describe what we do for clients?

We live in the digital wild west. We scout for new methods, ideas, techniques and technologies and blend them into commercially successful solutions for you.

We are unashamedly commercial in our approach. We employ disruptive tactics to help move, shape and fundamentally disrupt markets on behalf of our clients. Many of our solutions are innovative firsts and often set the standard for that industry. We like being the best at what we do, so we'd be happy to help you be the best in your industry too.

From the BBC to the Brit Awards and from Heathrow's T5 to Hollywood, our work has played on some of the biggest canvases in the world.

Our clients come in all shapes and sizes from small businesses to big names such as the Home Office, William Hill, British Swimming, the BBC and Manchester United.

Skylab has an award winning heritage including a BAFTA Award plus two further BAFTA nominations. Our previous experience has also gained us awards from Cream, NME, British Video Association, Roses and Big Chip.

If you would like any advice or guidance about any digital platforms, then please feel free to call us.

Thank you for visiting...

Services

Digital Strategy

We help you develop a commercially viable digital strategy that delivers measurable success.

  • Research & Analysis
  • Ideas & Solutions
  • Tracking & Evaluation

Intellectual Property

We create digital IP for some of the biggest brands in the world, giving them a significant strategic advantage over competitors.

Websites

Our websites are highly engaging, beautifully designed, technically advanced and comply with international web standards.

  • Content managed (CMS)
  • Open source
  • E-commerce

Apps

We are constantly innovating, creating new apps for all digital platforms.

  • Websites
  • Mobile
  • Facebook, Twitter etc

Social Media

We help clients understand the potential of social media and how they can use it to gain loyal fans, followers and customers and importantly generate new business.

  • Strategy
  • Build & Deploy
  • Listen & Evolve

Film

Film production is in our blood and becomes a powerful way to communicate your message when combined with our digital distribution channels.

  • Corporates & Commercials
  • Events
  • Motion Graphics
Video CMS for developers | MediaTank
Back to top

Contact

Get in touch

Call us on:
0161 877 0004

Email us: hello@studioskylab.com

Skylab
400A Third Avenue
Manchester
M17 1JE

Get directions

Press

Skylab are happy to help with comment, opinion pieces or articles. Email or call for a chat.

Email address: press@studioskylab.com

Careers

We're always looking for good people for full time, part time and freelance opportunities.

Email your CV to: careers@studioskylab.com (No agencies please)

Back to top