Journal

Posted by: Nigel Collier

24 February 2011

Digital Account Director - Manchester

Skylab is growing. Having won a variety of new contracts and as part of our planned growth, we are looking to recruit an experienced digital account director. This is an important senior role within the studio. Essentially we are looking for someone to help manage and grow our existing client base and to help win new accounts. You may be an experienced account manager looking to make a step up or an existing account director looking to work with one of the North West’s leading innovation studios.

Responsibilities

Client Contact

  • Own the overall relationship with the client.
  • Create rapport with clients and develop meaningful ongoing business relationships.
  • Be the senior point of contact and decision maker on all account management issues.
  • Lead the account management team.

Strategic Thinking

  • Lead the creation of digital marketing strategies with clients.
  • Strategies should be measurable and achievable, identifying KPIs and demonstrating ROI.
  • Create original and innovative solutions that help the client to move their business forward.

New Business

  • Feed into the company sales strategy.
  • Liaise with the sales support team who will facilitate new business opportunities.
  • Develop longer term business opportunities from new and existing clients to maximise revenues rather than just a single project approach.
  • Be responsible for the growth of new and existing client revenues to new targets.
  • Liaise with the Managing Director on new business opportunities.

Working With The Team

  • Follow studio processes, adhering to best practice guidelines.
  • Contribute to the creation and refinement of studio processes on an ongoing basis, iterating based on learnings from projects, industry developments etc.
  • Liaise with the production team to create an optimal plan to deliver to time, quality, budget and client satisfaction requirements.
  • Review projects on a regular basis, working together with the team leaders.
  • Mitigate risks and manage change requests, dealing with the client on any necessary budgetary implications.

Delivery

  • Ensure projects hit all client KPIs at all stages of planning, production and delivery.
  • Retain a practical and pragmatic approach to delivery, focusing on time, quality, budget and client satisfaction requirements.
  • Ensure that revenue targets are met whilst maintaining profitability.

Culture

  • Work with team leaders to develop a culture of care and development of clients.

Requirements

  • A track record in devising digital marketing strategies.
  • A track record in successfully managing multiple high profile accounts to time, quality, budget and client satisfaction.
  • A working knowledge of digital production processes.
  • An open and innovative approach.
  • A structured approach to documenting, planning and managing accounts.
  • A track record of hitting or exceeding revenue targets.
  • Strong presentation, verbal and written communication skills to board level.
  • The ability to negotiate successfully with a client.

Role & Package

Account Director
Competitive salary + bonus structure, depending on experience.

Please tell us why you want to work at Skylab and what you can add to our offering of strategy, innovation and digital solutions.

Please send your application and CV to [email protected]

Good luck….. and no agencies please.

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