maximize matchday experience

The first site, a digital brochure would showcase the many hospitality packages from the highest level private suites to the more affordable Red Cafe experience. The website would feature bespoke copy, large imagery and some specially commissioned films to help convey the drama and excitement of the matchday experience.

Skylab was on location at Old Trafford during many match 
days. We decided to shoot in a documentary style, enabling 
us to capture the experience
 of matchday hospitality up 
close and personal. The first suite of 6 films was encoded and delivered by our MediaTank video platform. The second site, an online hospitality guide is the official welcome pack for any hospitality clients. This would feature
 rules, regulations, wine list, table booking facility, maps and directions and an interactive pitch view.

Manchester United now have the foundations in place to maximise hospitality sales through dynamic campaigns for years to come.